A Review of Copy AI: Is it the Best AI Copywriting Tool?

November 4, 2022

copy ai review

Have you ever spent hours writing a single headline in front of your computer? Or do you experience difficulty coming up with exciting captions for your social media posts?

Every writer has experienced writer's block, and everybody knows how awful it can be.

And when that happens, you can do nothing; you can't create blog posts, ad copy, or social media content.

Many writers need help to develop the appropriate sentences to help them stand out in the endless hustle of content marketing.

This is when AI copywriting tools like Copy AI comes in handy. From developing new ideas to creating effective sales frameworks. This effective tool is your one-way ticket to creating excellent marketing copy.

So, if you want to work smarter, not harder, read on for a full Copy AI review.

Overview: What is Copy AI?

Copy AI is an AI-powered content writing tool that automates your content workflow using natural language processing and deep learning. It's easy to get started. Upload your raw text, and Copy AI will do the rest.

Copy AI is available in over 25 different languages. You can also select different styles of writing and tones based on your audience.

Copy AI caters to a wide range of users with over 90 tools and templates, including:

  • Social media managers
  • Marketing agencies
  • Email marketers
  • Freelance writers
  • Business owners
  • Startup teams

What Features Does Copy AI Offer?

The Copy AI writing tool has various features that make it one of the best writing tools for generating high-quality content. Some of its best features are as follows:

1. 90+ Copywriting Templates

Getting a bit more specific, users often value that Copy AI offers a variety of content generation templates. So, this AI copywriting tool has you covered whether you're looking for revolutionary ideas for long-form content or just a catchy headline for a blog post.

You can create online course topics, YouTube scripts, and other content.

As a result, some of the most popular content templates are as follows:

  • Digital Ad Copy: Crafting ad and sales copy for Facebook, LinkedIn, Google Ads, and other platforms.
  • Social Media Posts: Writing captions, preparing Instagram posts, coming up with viral ideas, and so forth.
  • E-Commerce Copy: Creating product descriptions, reviews, microcopy, and other content.
  • Bullet Point To Blog Section: Creating AI-generated content using bullet points (instructions, descriptions, etc.).
  • Blog Ideas: Generating quick blog post ideas.

2. Relevant And Unique Copy Results

You may notice some weirdly framed sentences here and there if you examine each of the copies created from the brief descriptions you submitted. That is common among AI tools.

However, the outcome variation may surprise you, as practically every copy will take a different approach to the content's main subject.

Furthermore, there are a few errors in spelling and punctuation.

3. Multi-Language Support

Copy AI is a multilingual AI copywriting tool, so you can use it to write content in your native language. The tool supports over 25 languages, including Chinese, French, Spanish, Russian, and others. This is helpful, particularly if you want to address a worldwide audience.

4. Chrome Extension

When creating content, writers often switch between many tabs and windows to research and write simultaneously. As a result, the fact that Copy AI comes with a Chrome extension can save you a lot of time and effort because you can use it alongside your regular work and productivity apps like Google Docs, Gmail, and others.

Furthermore, the Copy AI Chrome extension has all essential features, so you won't have to navigate to the official website while working on your copy.

5. Content Quality

Copy AI is an excellent platform for use. It's easy; there are many different writing tools offered, and you obtain a variety of perspectives with each selection of the content produced.

The most significant aspect of this Copy AI review is the quality of the content.

In short, Copy AI is decent but could be more exceptional.

It will never be able to replace a human writer, and it isn't as good as tools like LongShot AI at writing. However, Copy AI will be able to save many writers hours of research, brainstorming ideas, and getting the writing process started.

6. In-built Plagiarism Checker

Typically, plagiarism checkers are only available in software such as Grammarly and other writing tools. Fortunately, Copy AI has a plagiarism-checking feature. When you're done creating or modifying your marketing copy, put it into Copy AI, and it will provide you with a score in seconds.

You won't need to sign up for a different tool because Copy AI will handle your basic plagiarism-checking needs.

The only disadvantage of this checker is that it requires a premium account. It is not available with the free plan of Copy AI.

Applications of Copy AI

Copy AI can assist you with creating a variety of content formats, including:

1. Blog Content

Copy AI offers a variety of templates to help you compose blog posts, including ones for a title, an outline, and other elements. Producing a blog post is more simplified than other AI writing tools.

But, if you go all-in on a blog article, you'll have to perform a lot of editing. It's also not worth it because Google penalizes AI-generated content.

In the best-case scenario, you can utilize Copy AI as an assistant when writing blogs, preventing writer's block.

2. Social Media Content

Copy AI has many templates for writing social media post captions, product descriptions, and digital ad copies. The event promotion and contest or giveaway promotion will be the most beneficial.

All of these templates are unique to the post for which they are intended. So, if you want precisely targeted social media marketing copy, Copy AI's copywriting software is definitely for you.

3. Email Content

The email templates from Copy AI are great. You can get assistance with crafting a welcome email, a promotional offer, a newsletter, and even a cold outreach email. Basically, everything a typical business needs. 

And because the framework is already in place in these templates, getting started sending emails is a breeze. However, you must fact-check the results.

Apart from that, Copy AI is handy for anyone who sends a lot of emails.

4. Website Copy

This part is relatively short, with fewer templates than the other Copy AI categories. You'll benefit from the sales landing page and the About us templates.

However, even if you do employ them, don't expect much. It needs to be a complete landing page. It's also annoying and repetitious.

You can't use it anywhere because it's a generic copy. The templates would be far more useful for landing page sections. However, you can make the rest with what you have.

There are significantly more templates in the case study section than in the website copy. It can also help you develop a case study overview, customer propositions, and other similar documents.

However, the content output is mediocre. If you want to conduct a case study, you should consult with a marketing specialist. Better applications exist for AI's automated creativity tools.

5. Video Content

Copy AI cannot assist you in writing a whole video script. You will still have to do it yourself.

But, unlike Jasper, they don't promise to do it and then fail terribly.

Copy AI is honest with itself, promising a few video content templates. You should try the video intro template. It's good, so you can refine it into something publishable.

6. General Business Content

'General business isn't quite the right term for what you're receiving here.

With such a title, you'd expect ad copy, product descriptions, or maybe a writing assistant.

'HR Templates' would be a better title because most of what you get is about the hiring process.

From the outside, the templates appear to be useful for job descriptions and rejection letters.

You might think that it can streamline the process of delivering customized responses to job candidates. However, it was ineffective.

You can write the stuff in the time you spend filling in the details essential to generate excellent content.

How Much Does Copy AI Cost?

So, if you're wondering about the Copy AI pricing, you'll get you answers here.

Copy AI offers two pricing plans based on the content creation requirements.

1. Free Plan

This is a 100% free plan especially designed for users who want to test Copy AI and its copywriting capabilities. It offers the following set of features:

  • Get 2000 words
  • One user seat
  • 90+ copywriting templates
  • Unlimited projects
  • 7-day free trial of Pro Plan

2. Pro Plan

This is the most popular plan offered by Copy AI that costs $49 per month ($36 per month when billed annually). Here are the features that it provides:

  • It offers 40K words for $49 per month and goes to 300K words for $279 per month. If you want more than 300K words, you can contact their sales team for custom pricing options.
  • Five user seats 
  • 90+ copywriting templates
  • Unlimited projects
  • Priority email support
  • 25+ languages
  • Blog Wizard tool
  • Access to the latest features

Thoughts on Copy AI

So, can Copy AI replace the role of human copywriters? Not exactly. Is it, however, an effective copywriting tool? Yes!

While it may seem contradictory, Copy AI cannot compete with a human's in-depth comprehension of another human's requirements and preferences.

Perhaps not yet. After all, no AI tool can match your interactions with customers over the last few years, especially if it has just recently discovered your company's name!

Having said that, it still does a good job producing short-form content like sales copy, ad copy, business ideas, and more, which may be just what you need when you're stuck for ideas. However, it could do better when we talk about long-form content. 

Alternatives to Copy AI

If Copy AI does not appeal to you, consider some of its alternatives below.

Here are the top alternatives to Copy AI.

1. LongShot AI

LongShot AI is the first and best alternative to Copy AI.

LongShot AI provides several features for content creation. While Copy AI only provides a blog post outline feature, it is one of the most excellent AI-powered writing tools for long-form content.

Grammar accuracy is another intriguing component of LongShot AI. The sentences may be flawed, but grammar is something that most AI tools get wrong.

LongShot AI, on the other hand, produces sentences that are often more readable, cohesive, and factually accurate. And, like with Copy AI, the more description you provide, the better the copy output.

2. Jasper AI

The next alternative to Copy AI is Jasper AI (previously known as Conversion AI and Jarvis).

It also includes a multilingual editor and over 50 templates to help you generate unique, creative, and SEO-friendly content. However, Jasper AI's Boss Mode allows for outstanding long-form content generation, which Copy AI lacks.

3. WriteSonic

WriteSonic is next on the list, promising high-quality long-form and short-form content. Although the software debuted with limited functionalities, it currently boasts a slew of them, putting it among the most excellent copywriting tools on the market.

The copywriting formulae (AIDA and PAS), product descriptions, and other aspects of WriteSonic are similar to those of Copy AI. You can also use this tool to create landing pages, which will benefit your marketing initiatives.

Conclusion

Finally, the moment you've all been waiting for. Is it worthwhile to use Copy AI?

Yes, Copy AI is a fantastic AI writing tool to have in your arsenal.

Writing takes effort, from keyword research to drafting briefs and then bringing it all together with a unique approach to create a complete piece of content. It is not a simple process.

And, let's face it, finding reliable writers who regularly deliver high-quality work may take time and effort. They are plentiful. So,

Does Copy AI take the place of an expert SEO content writer? No.

Does Copy AI shorten the time it takes to create high-quality content? Yes.

AI-powered writing tools are often misinterpreted. They aren't inadequate or worthless. But rather another tool to help you improve your content game.

Although Copy AI is the game changer in terms of AI copywriting still, people can only bet on the accuracy and relevancy of the content it produces.

So, the best alternative to Copy AI is LongShot AI. It offers similar features and templates but with better content quality. LongShot AI is also more budget-friendly as compared to Copy AI. Instead of paying $49 per month for 40K words, you can generate better quality content at almost half the price with LongShot AI. The pricing plan starts from $29 per month for 50K words.

Also, Copy AI needs long-form content. This is where LongShot AI fills in the gap by offering an intuitive blog editor wizard and influential blog writing templates.

So, if you want to optimize your content game, sign up for LongShot AI today!